Political Polling and Campaign Strategy

David Petts — one of the pollsters for Hillary Clinton’s presidential campaign--is a founding partner of Normington, Petts, and Associates. He has worked as a Democratic campaign strategist for more than 35 years and has helped elect Presidents, Governors, Senators, dozens of members of the US House of Representatives, and many state and local officials to office.

In this lecture, Mr. Petts will talk about how political polling is conducted and used in American elections to design a winning campaign strategy and craft the right message for a political candidate.

This lecture forms part of the inaugural "American Politics Speaker Series".