Study information

Design, Innovation & Entrepreneurship - 2019 entry

MODULE TITLEDesign, Innovation & Entrepreneurship CREDIT VALUE15
MODULE CODEENGM026 MODULE CONVENERUnknown
DURATION: TERM 1 2 3
DURATION: WEEKS 11
Number of Students Taking Module (anticipated)
DESCRIPTION - summary of the module content

How do firms design new products, services, and business models and get new them to the market? This module provides an overview of design thinking, innovation management and entrepreneurship. It will deliver the theories, key concepts and practical tools for idea generation & selection, product/service design, business model development, strategy formulation and implementation. In this module, students will have a deep-dive into the practical exercise by using the tools for identifying new business opportunities, developing technology road-mapping, designing business models, and implementing innovation projects. Case studies, methods and tools from the latest research will be provided in the module.
 
No pre-requisite or co-requisite modules are needed to have in order to be able to take this module. This module is suitable for specialist/non-specialist students, and is recommended for interdisciplinary pathways.

AIMS - intentions of the module

The aim of the module is to introduce the theoretical and practical elements of design, innovation and entrepreneurship. This module will include the knowledge related to design thinking, innovation management, roadmapping, business model innovation and entrepreneurship. The module will introduce a set of new and emerging concepts and practical tools for students to solve the real-time challenges faced by industries. This module will adopt project-based learning approach which allows students to use provided tools to address chosen challenges within groups. There will a few group discussion and presentations in this module. 
 

INTENDED LEARNING OUTCOMES (ILOs) (see assessment section below for how ILOs will be assessed)

Module Specific Skills and Knowledge: EA1m, EA5m, EA6m, ET1m-ET7m, EP7m, EP10m-11m 1

1 Gain a comprehensive knowledge of design, innovation and entrepreneurship

2 Be able to apply the innovation methods and tools to develop new product concepts and new business models

Discipline Specific Skills and Knowledge: SM1m, SM3m, SM6m, D1m-D8m

3 Apply appropriate theories and methods/tools to new product prototype, new business models and marketing strategies

4 Apply the learnt knowledge to analyse the real world challenges in design, innovation and entrepreneurship

5 Apply the knowledge and problem-solving skills to develop potential solutions of the real world challenges in design, innovation and entrepreneurship

Personal and Key Transferable/ Employment Skills and Knowledge: G3m, G4m, EP6m-EP11m, ET1m-ET7m

6 Communicate effectively to technical and non-technical people
 

7 Work in groups and have teamwork skills


8 Study independently, acquire necessary knowledge and skills unaided

9 Write concise and high-quality individual report

10 Critical thinking and research skills (i.e. desk-based, online search for archival data)

SYLLABUS PLAN - summary of the structure and academic content of the module

Introduction: understanding the design, innovation and entrepreneurship

Design thinking

Product development

Service development

Business model innovation (lectures + workshop)

Technology management (lectures + workshop)

Entrepreneurship
 

LEARNING AND TEACHING
LEARNING ACTIVITIES AND TEACHING METHODS (given in hours of study time)
Scheduled Learning & Teaching Activities 22 Guided Independent Study 128 Placement / Study Abroad
DETAILS OF LEARNING ACTIVITIES AND TEACHING METHODS
Category Hours of study time Description
Scheduled learning and teaching activites 22

Lectures
Guided Independent study 128 Self-study
     

 

ASSESSMENT
FORMATIVE ASSESSMENT - for feedback and development purposes; does not count towards module grade
Form of Assessment Size of Assessment (e.g. duration/length) ILOs Assessed Feedback Method
Group Presentation 1 hour All Feedback provided in lectures
       
       
       
       

 

SUMMATIVE ASSESSMENT (% of credit)
Coursework 100 Written Exams 0 Practical Exams 0
DETAILS OF SUMMATIVE ASSESSMENT
Form of Assessment % of Credit Size of Assessment (e.g. duration/length) ILOs Assessed Feedback Method
Individual Assignment 100 4000 words All Feedback written on assignment
         
         
         
         

 

DETAILS OF RE-ASSESSMENT (where required by referral or deferral)
Original Form of Assessment Form of Re-assessment ILOs Re-assessed Time Scale for Re-assessment
Inidividual Assignment Resubmission of Individual Assignment (4000 words) 100% 1-13 6 weeks
       
       

 

RE-ASSESSMENT NOTES

RESOURCES
INDICATIVE LEARNING RESOURCES - The following list is offered as an indication of the type & level of
information that you are expected to consult. Further guidance will be provided by the Module Convener

Basic reading:

  • Pugh. S (1990), “Total Design: Integrated Methods for Successful Product Engineering”, Prentice Hall Publisher. 
  • Osterwalder, A. and Pigneur, Y. (2010), “Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers”, John Wiley & Sons

 
Web-based and electronic resources: 
 
 ELE – College to provide hyperlink to appropriate pages

 

Reading list for this module:

There are currently no reading list entries found for this module.

CREDIT VALUE 15 ECTS VALUE 7.5
PRE-REQUISITE MODULES None
CO-REQUISITE MODULES None
NQF LEVEL (FHEQ) 7 AVAILABLE AS DISTANCE LEARNING No
ORIGIN DATE Thursday 31st October 2019 LAST REVISION DATE Tuesday 5th November 2019
KEY WORDS SEARCH Design thinking, innovation, Entrepreneurship

Please note that all modules are subject to change, please get in touch if you have any questions about this module.