Entrepreneurship: New Venture Creation
| Module title | Entrepreneurship: New Venture Creation |
|---|---|
| Module code | BEMM394 |
| Academic year | 2024/5 |
| Credits | 15 |
| Module staff | Professor Bach Nguyen (Convenor) |
| Duration: Term | 1 | 2 | 3 |
|---|---|---|---|
| Duration: Weeks | 10 |
| Number students taking module (anticipated) | 200 |
|---|
Module description
This module introduces both the theoretical and practical aspects of entrepreneurship and new venture creation. It adopts various perspectives to provide a holistic picture of the entrepreneurial process, including but not limited to the practical aspects of the intellectual, behavioural, and emotional demands associated with starting a new venture. The module is intended to give a rigorous insight into the realities of entrepreneurial activity and an understanding of the role small and medium sized businesses play in modern economy. This may be via the creation of a new independent firm or the organisation of a new enterprise within an existing firm.
If you already have or are working on an idea for a new business, this module provides an opportunity to develop, refine, and test the idea or concept.
Additional Information:
Internationalisation
You will have the opportunity to develop the ability to think globally and understand international cultures through working on global sustainability problems with classmates from diverse cultures. Diverse teams make it possible to understand global problems from multiple perspectives and provide viable solutions.
External Engagement
This module draws on academic and entrepreneurial experts to bring their expertise and knowledge related to entrepreneurship into your learning journey.
Sustainability
You are encouraged to tackle sustainability-related issues in your group activities and individual assignments.
Employability
This module will equip you with the skills and mindset required to create your own business or to create a new venture as part of an existing enterprise.
All resources for this module are available on ELE (Exeter Learning Environment).
Module aims - intentions of the module
1. To introduce both theoretical and practical aspects of the entrepreneurial process;
2. To provide a pragmatic insight into the process and organisation required to conceive, research and, communicate a credible business idea in order to secure the necessary resources to start a new venture.
Intended Learning Outcomes (ILOs)
ILO: Module-specific skills
On successfully completing the module you will be able to...
- 1. Demonstrate how to create and discover opportunities for new venture creation;
- 2. Apply the entrepreneurial mindset and practices including design thinking, effectuation, and empathy for customers;
- 3. Critically evaluate the resource demands of the entrepreneurial process;
- 4. Create a business model for a new venture, which fulfils a need or solves a problem.
ILO: Discipline-specific skills
On successfully completing the module you will be able to...
- 5. Apply concepts learned in Management to the specific area of entrepreneurial young firms.
ILO: Personal and key skills
On successfully completing the module you will be able to...
- 6. Lead on the development of a Business Model Canvas and communicate its outcomes
- 7. Comprehend online learning tools to adapt to the digital age of entrepreneurship through the flipped class model
Syllabus plan
The module will likely cover the following topics:
- Introduction to entrepreneurship
- Opportunity discovery and creation
- Entrepreneurial mindset and skillset
- Entrepreneurial action
- Business model canvas
- Getting resources in place
- Managing, growing and leaving the business
- Intrapreneurship
Learning activities and teaching methods (given in hours of study time)
| Scheduled Learning and Teaching Activities | Guided independent study | Placement / study abroad |
|---|---|---|
| 20 | 130 | 0 |
Details of learning activities and teaching methods
| Category | Hours of study time | Description |
|---|---|---|
| Scheduled Learning and Teaching | 8 | Recorded lectures, online materials, and online exercises. This includes quizzes to give students a formative assessment of their understanding of the lectures. |
| Scheduled Learning and Teaching | 20 | Tutorials and drop-in sessions to develop the assignments. |
| Guided Independent Study | 122 | Including: preparation for lectures and tutorials, and independent work on assessments |
Formative assessment
| Form of assessment | Size of the assessment (eg length / duration) | ILOs assessed | Feedback method |
|---|---|---|---|
| Lecture quizzes | Online quizzes at the end of each lecture | 1-7 | Online |
| Tutorial Exercises and Discussions | In class | 1-7 | Verbal feedback |
| Report Writing Workshop | In class | 1-7 | Verbal feedback |
Summative assessment (% of credit)
| Coursework | Written exams | Practical exams |
|---|---|---|
| 100 | 0 | 0 |
Details of summative assessment
| Form of assessment | % of credit | Size of the assessment (eg length / duration) | ILOs assessed | Feedback method |
|---|---|---|---|---|
| Business Model Canvas Report | 100 | 3000 words | 1-7 | Written Feedback |
Details of re-assessment (where required by referral or deferral)
| Original form of assessment | Form of re-assessment | ILOs re-assessed | Timescale for re-assessment |
|---|---|---|---|
| Business Model Canvas Report | Business Model Canvas Report (100%) | 1-7 | Next reassessment period |
Indicative learning resources - Basic reading
Regardless of module text and distributed or cited references papers, it is expected that you will all keep abreast of contemporary business activity. Students are strongly advised to read (on-line or in hard copy) both The Economist and the business sections of a quality broadsheet newspaper throughout the module. The lecturers will also provide links to a number of UK and international websites providing both quantitative and qualitative analysis on issues related to Entrepreneurship.
Reading list:
Core reading:
Suna Lowe Nielson et al, Entrepreneurship in Theory and Practice, Second Edition, Edward Elgar Publishing, 2017
Additional reading:
Blank S., and Dorf B. (2012) The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company.
| Credit value | 15 |
|---|---|
| Module ECTS | 7.5 |
| Module pre-requisites | None |
| Module co-requisites | None |
| NQF level (module) | 7 |
| Available as distance learning? | No |
| Origin date | 01/09/2007 |
| Last revision date | 20/11/2023 |
